Marketing

How to grow your personal brand on Facebook
23May

How to grow your personal brand on Facebook

Had Facebook been a country, it would have ranked third most populated country after China and India. Facebook, hence, is a huge social platform to connect with a wide range of people all around. The social media platform which everyone considers as the best for personal branding is undoubtedly the Facebook. Here is how you […]

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23May

The Invisible Salesman

There was a time when salesmen brought briefcases to our doorsteps and took us through an interesting product journey. Sales pitch, smart communication, stories and personal experiences were the main selling points of the product. Today, in both the B2C and B2B scenarios, the salesman has become invisible. The advent of technology has taken over […]

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5 Signs Your Digital Marketing Agency SUCKS
16May

5 Signs Your Digital Marketing Agency SUCKS

It is hard to find digital marketing agency which lives up to its name. If you feel that your digital marketing agency sucks, here are 5 signs that’ll help you determine it: Not involved in link building Most of the agencies are newcomers interested to make profit, by hook or by crook. Some 70% of […]

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Ways to make your content more engaging
03May

9 Ways to make your content more engaging

As the reach of the Internet spreads further into our lives, the competition for your website audience increases. For this reason, it is imperative that the content you upload onto your site is so engaging that it stands out from anything else. This demand of having engaging content is becoming a humungous challenge in an […]

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content marketing tools worth trying
03May

5 Content marketing tools worth trying

The benefits of content marketing can never be underestimated. The internet is filled with content marketing tools worth trying. In fact, 88% of B2B marketers use content marketing as a large part of their marketing strategy. While it is true that by offering your audience good and informative content in a bid to build relations […]

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personal branding strategies
12Feb

6 Personal Branding Strategies for 2018

  By now, it’s an established fact that personal branding is necessary for any business. First, you can see the road ahead in terms of personal development and set yourself up as a thought leader. It also brings about career success where individuals can pursue their passions. The close relationship between personal branding and career […]

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networking-and-startups
13Dec

How networking can give your start-up an edge

The East India Company gained a complete foothold in India after an initial foray in 1612, to ultimately pave the path for a gradual occupation by the British Empire by 1858. They did this through a web of collaborations with influential locals and befriended many royals to further their business interests. This is a living […]

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