Marketing

networking-and-startups
13Dec

How networking can give your start-up an edge

The East India Company gained a complete foothold in India after an initial foray in 1612, to ultimately pave the path for a gradual occupation by the British Empire by 1858. They did this through a web of collaborations with influential locals and befriended many royals to further their business interests. This is a living […]

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Lead generation
21Nov

Personalized Lead Generations: The Story Every Marketer Needs to Know

The online world is the face of the new age business and revenue generation. It is a tree that is sown, planted and nurtured. If your online business is the tree, lead generation is akin to the process of watering the tree. It is a process that needs labor patience, but the rewards are more […]

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